Case Study

Customer Case Studies.

Explore our success stories and learn how Maxma helped businesses grow faster and more efficiently.
Creatify AI logo
Tuesday, January 13, 2026

How Maxma Helped Creatify AI Unlock 20-50% Better Incremental CPA While Scaling Spend

In under 30 days, Creatify 4X scaled pMax while lowering incremental CPA by ~40%, improved true incremental CPA 20–50%+ across the portfolio, and uncovered top-of-funnel opportunities that tracking-based attribution missed.

DTC
Friday, March 14, 2025

How a DTC Brand Optimized Seasonal Ad Spend & Unlocked Hidden Opportunities with Maxma

With nearly $20M in annual ad spend, the team used Maxma's MMM to measure offline and influencer channels, identify true incremental performance, and shift spend to higher-efficiency opportunities—with insights that inspired new experiments and budget reallocation.

SaaS
Friday, December 13, 2024

How Maxma Helped A SaaS Client Achieve Full-funnel Attribution For The First Time