AI Marketing Analyst
AI Marketing Analyst
Connect your platforms read-only and Maxma works as your marketing analyst: it reads every account and produces the analysis, reporting and creative insight your team needs. Nothing in your accounts can change, because you have not given it that access.
It also handles the volume. Every campaign, every ad, every search term, every creative, across every platform and every week, is more data than anyone can hold in their head. Maxma works through all of it, which is where the findings tend to be: in the segment too small to reach a dashboard, or the pattern that only shows up across two sources at once.
How you choose
When you connect a platform, you pick the access it gets:
| Access | What it means |
|---|---|
| Read | Maxma can see the account and everything in it, and can change nothing |
| Read and write | Maxma can also propose changes, under the permissions you set |
The choice is per platform, so you can give read-only access to the accounts you are not ready to hand over and full access to the rest. You can change it whenever you like.
What it does with read-only access
- Analysis. Any question about performance, answered with charts and tables, drawing on every source you have connected: ad platforms, analytics, Search Console, your store.
- Reports and decks. The weekly report, the monthly review, the client update — written and ready to share.
- Dashboards. A live view of the metrics you care about, laid out the way you want to read it.
- Creative analysis. Your ads tagged on whatever dimensions matter — hook, format, talent, offer, product — and performance compared across each.
- Diagnostics. When a number moves, where it came from and what drove it.
- Research. Keyword demand, what competitors are running, and what people are searching for in your category.
- Measurement. Reading and explaining incrementality tests, the marketing mix model, and where your attribution sources disagree.
It still works proactively: on a schedule, when something changes, or as a standing assignment. See workflows and co-pilots.
The challenge it answers
Marketing teams have too many dashboards, data sources and attribution tools, and each one answers a slightly different question. Meanwhile the analysts who can cut through that — the people with domain expertise, analytical skill and data science all at once — are rare and expensive, and most teams are short of them.
Data Sources
AI Marketing Analyst
Outputs
The analyst is an attempt at that person: expert knowledge of the platforms, the analytical skill to work across messy sources, and the patience to keep doing it every week.